For the recent launch of MINI’s new coupe, KarlssonWilker collaborated with UK’s Dazed & Confused magazine to develop a 12-page fashion story in which six up-and-coming designers were invited to share their vision of clothing for today’s urban adventurers.

Then they married the MINI coupe’s original 3D CAD files with the fashion shots to create a live action/digital fashion story that blends the real and the artificial.

We here at Delood consider this collaboration amazing and we would be very interested to see more to come in the future.

Photography by Anthony Maule
Hair by Chi Wong/Julian Watson Agency
Make-Up by Lisa Houghton/Jed Root
Ideation, Concept & 3D Compositing: KarlssonWilker, NYC